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Independent Concept Study — 001
Tech-Integrated Luxury

Fendi × Apple —
Structural Tolerance.

Type
Independent Concept Study
Focus
Tech-Integrated Luxury
Method
Hand Ideation + AI Visualization
Silicon Valley Minimalism✦Roman Opulence✦Punk-Pop Identity✦Bitten F Logo✦Mink Fur Inlay✦Wearable Tech✦Silicon Valley Minimalism✦Roman Opulence✦Punk-Pop Identity✦Bitten F Logo✦Mink Fur Inlay✦Wearable Tech✦
The Concept

"The iconic Fendi logo blends with the most famous apple in the world."

This conceptual capsule explores the collision of Silicon Valley minimalism and Roman opulence. By fusing Fendi's monogram with Apple's industrial design language, the studio developed a 'Punk-Pop' visual identity that bridges high fashion and wearable tech.

Brand FusionWearable TechAI VisualizationPunk-Pop
Brand Fusion Identity
Fendi Apple Logo
The 'Bitten F' — multi-color mink fur inlay integrating tactile luxury into a graphic tech symbol
Wearable Tech Architecture

Editorial styling featuring the conceptual Fendi × Apple Frame bag and sock-style high heels.

Fendi Apple Lifestyle
Fendi Apple
Fendi Apple
AI-Assisted Product Visualization

Combining traditional hand-drawn ideation with advanced AI rendering to develop high-fidelity digital prototypes, drastically accelerating the visualization process before physical manufacturing.

Product Viz
01 — Product concept
Product Viz
02 — Product concept
Fendi Apple Final
03 — Final AI-rendered product visualization
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